July 24, 2024


Passion For Fashion

David Jones releases New Zealand Design Edit at Sydney

2 min read


David Jones has unveiled a New Zealand Style and design Edit at its Sydney flagship keep, celebrating Kiwi designers “earning a status on the international stage throughout the style, life-style and property categories”.

The screen, on the eighth floor of the Elizabeth St retailer, was formally opened by New Zealand Prime Minister Jacinda Ardern yesterday afternoon and will remain open to the general public day by day until eventually August 7. Other than the peak of New Zealand manner design and style, the ‘Wonderworld’ display will aspect a Kia Ora Bar (Thursdays via Sundays) serving Kiwi wines and food, and designer trunk displays this Saturday. 

About 30 New Zealand designers element, which include Antipodes, Bennetto, Lethal Ponies, Hotmilk, icebreaker, Karen Walker, Kate Sylvester, Marle, Meadowlark, Nisa, Paris Ga, Rodd & Gunn, Saben, Barkers, Max, Swanndri and Huski. The edit, developed in partnership with NZ Trade Organization, features extensive-founded names and newcomers receiving their initially exposure on an intercontinental system. 

Jacinda Ardern browses some of the New Zealand layouts at David Jones.

Designer Kate Sylvester has been advertising clothing by David Jones for far more than five a long time and describes the party as a “celebration of the huge creativity of New Zealand”.

Chris Wilson, David Jones GM of menswear, childrenswear and homewares, claimed the retailer preferred to showcase “the very best of New Zealand trend, layout, homewares and food right in the coronary heart of Sydney”.

The display may well assistance David Jones express its ongoing motivation to New Zealand soon after it closed its Wellington store on June 12 following trading for six and a 50 percent yrs, leaving just one remaining in Auckland. The corporation blamed the closure on reduced foot counts in Wellington’s CBD, a problem Retail NZ CEO Greg Harford claims was exacerbated by Covid-19 steps, and a absence of reasonably priced and simple parking in the metropolis, which has pushed purchasers to suburban malls in its place.

Some of the designers at yesterday’s opening.


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